Is the best leader the most assertive and inspirational one, or the person who admits to their errors? In his recent article for INC, our EVP Ken Sterling argues it’s the latter.

People are hard-wired to not want to admit to making mistakes, but doing so actually helps build trust with your team and has benefits in the long run, creating a culture of honesty in the workplace. Author and top keynote speaker Bob Sutton notes that when leaders don’t have the trust of their employees, they lead instead with fear, which can have catastrophic results.

EQ Expert and speaker JP Pawliw-Fry further argues that a leader who sometimes fails and admits to it shows a relatable vulnerability, which in turn deepens the relationship with your team.

For further insights from thought leaders on the benefits of honesty and accountability, check out the full article here.