Robin Robins’ Private Consultation Services Menu These services are for clients who want one-on-one marketing coaching from Robin Robins. Clients are chosen at Robin’s discretion based on scheduling and availability.
Consulting Day:
This is a full day of pure, uninterrupted focus with Robin. The day starts at 8:30 a.m. and goes until 4:00 p.m. at Robin’s office in Franklin, TN. You can bring up to 14 members of your team and live stream it if you’d like to do that. If you want Robin to travel to your office, your fee will increase by $10,000 if East of Chicago or Dallas, $15,000 if on the West coast, plus first-class travel for Robin and one assistant and shipping fees. This includes: • Pre-meeting call (60 minutes) and preparatory process. • Catered lunch (if at our office in Franklin). • Review of numbers and marketing materials sent in advance. • Sharing of several marketing examples where applicable. • Recording of the day (if at our office in Franklin). • One follow-up, 90-minute phone consultation.
Phone Consulting:
This service includes a 30-minute review of the marketing materials and information submitted in advance of the call. If more time than that is required, the time will be taken from the 90-minute phone consultation. This time may NOT be split into 2 or 3 shorter calls. Marketing Campaign Critiques And Copywriting: $5,000+ The fee will depend on the complexity of the material being reviewed and/or the amount of copywriting required. To request a quote, there is a $500 non-refundable phone consultation fee (15-30 minutes with Robin to look at your campaign, your goals and estimate the scope of the project). That fee will be applied to the copywriting and consulting project should you decide to move forward.
90-Minute Keynote To 3 ½ Hour Workshop:
The fee will depend on the length of the presentation and topic covered. Robin can provide an excellent presentation on various topics including: • How To Double Or Triple The Number Of Leads For Your IT Services Business • How To Create And Implement An Effective Marketing Plan For An IT Services Business • How To Market And Sell Cybersecurity Solutions (Can also be specific to selling managed services, backup and disaster recovery and cloud solutions) • How To Staff And Manage Your Sales And Marketing Department • Success Strategies Shared By The Most Successful, Fastest Growing MSPs • How To Close More Sales At Higher Profit Margins (Trust-Based Selling) • Online And Digital Marketing 101 • Custom topic of your choice from a blend of the above.
90-Minute Webinar:
The final fee will depend on the topic, templates and deliverables provided to attendees. You may also want Robin to deliver a series of webinars on a topic, along with marketing campaigns, templates, checklists and workbooks. Topics for webinars are the same as the above list. Please call to discuss what you are looking to accomplish so we can design the perfect webinar for you.
Custom Full Day Seminar For Your Team Or Reseller Partners:
This is a full, or multi-day of custom sales and/or marketing training for your team, partners or group. Please note that the final fee is dependent on the specific topic(s) covered and the materials you’d like developed, the number of days/sessions required, number of attendees and if you want follow-up coaching and training beyond the one 90- minute follow-up session included. This fee INCLUDES travel. • Pre-meeting research and preparatory process. • Travel to your venue. • Development of workbooks, examples, exhibits, and other materials, NOT printing. • Preparation and writing of custom training materials for your team. • One follow-up, 90-minute phone consultation or Q&A webinar.
Custom Marketing Toolkits For Your Partners:
If you want Robin and our team to create a marketing and sales “toolkit” that goes BEYOND just giving them marketing campaigns and sales strategies that work and INSPIRES them to IMPLEMENT, this is the perfect option for you. These are custom programs that are based on what you’re trying to achieve, what you need, your budget, time frame and the deliverables you select. Below is a short list of decisions that will drive the ultimate fees for this program. Keep in mind some companies choose to have their PARTNERS pay a percentage of the fees so they have skin in the game: • Do you need something TRULY custom or can we repurpose one or more the successful Toolkits we have already developed and proven to work? In most cases, we can use proven content with a little bit of tweaking. • How extensive of a topic are we covering? For example, showing your partners how to implement a truly effective lead generation program that covers all aspects of marketing is a far more extensive topic than simply covering how to do e-mail marketing. • How do you want the content delivered? Webinars will be less expensive than in-person seminars, but are far less impactful. Some clients opt for a combination of both. • What tools and templates do you want us to give them? Done-for-you websites are going to be far more elaborate to deliver than a series of e-mail templates. • How many partners will be trained or given this program? Some companies opt to give this to their top-tier partners while requiring lower-level partners to pay for some or all of it. • How will you get the word out about this program? Will Robin need to assist you in launching it and “selling” it to your partners?
How To Hire Robin:
Only a limited number of consulting days are available for purchase. If you would like to consult with Robin personally on a project or initiative, there is a $500 non-refundable application fee to ensure you are serious about engaging as a private client. This application fee will be applied to your project should you decide to move forward. You will also be required to submit a detailed questionnaire prior to the call.