Getting to the Launchpad
Expressing a new idea is difficult. How do you get your idea to the launchpad? The power of story is the secret sauce. Similar to design thinking, Paul will share his journey at NASA as the Chief Story Architect in developing a “narrative thinking” mindset that helps ...
Expressing a new idea is difficult. How do you get your idea to the launchpad? The power of story is the secret sauce. Similar to design thinking, Paul will share his journey at NASA as the Chief Story Architect in developing a “narrative thinking” mindset that helps mission concept teams build emotional investment within stakeholders, a “shared story” that centers the team and optimizes team dynamics. Paul will also share his personal story of creating a career in a highly scientific and technical culture that did not formerly exist (JPL’s StoryLab). With humor and grace, Paul will share stories on how to connect to your culture and how to uncover your shared story. Through his presentation, you will see that sometimes new partnerships and technology are needed to see your story, but sometimes you just need a new perspective.