Patty Azzarello

Companies invest huge amounts of time, effort and money to define a new business strategy. But so often, after the exciting kickoff, the new strategy fails to take hold. Executives are left asking, “What happened? Where is the urgency? Where is the accountability? Where is the action?

In this insightful and pragmatic talk based on her bestselling book MOVE, Patty shares the missing element to get your leaders to step up personally to execute your strategy, and to implement the transformation you need in your business. She will reveal how a single shift in leadership behavior can align and inspire your whole organization to build momentum, avoid distractions, overcome obstacles and risks — and ensure your organization sticks with your strategy when it gets hard. Leaders will leave inspired AND knowing what to do.

Learn what makes the key difference between a thriving career and a grueling job. In this talk, Patty shows audiences how to take control of their own careers, and how to gain the recognition and support necessary to enjoy growing success and satisfaction at work. She shares personal, inspiring, and highly practical stories about how she developed the persistence to overcome the many career risks and obstacles we all face — to create genuine breakthroughs.

Patty will also show you how to reclaim your authentic self at work, build your confidence, and make work choices that add more value to your company and thus to your own career — without sacrificing your soul in the process

Patty is regularly called upon to do keynotes and workshops for women’s leadership networks and events. 

Women are inspired by Patty’s own personal business and career success, but also with her openness and generosity in sharing the practical way forward with others. In this context, Patty addresses all the hard business and career challenges every leader needs to deal with — but with the weird stories, extra challenges, and and social and political roadblocks of doing it while female. Her personal, yet very practical stories highlight the value of the extra persistence, guts, and patience that are required to succeed, and she leaves other women inspired and motivated that they can do it too. As Ginger Rogers, the female half of the famous movie dancing duo said of her partner Fred Astair, “I did everything he did, but backwards and in high heels.”