Greg Creed

Marketing Speaker, Former CEO of Yum! Brands and Taco Bell

  • Greg Creed Keynote Speaker Fee Fee range is for U.S. events, depending on location and organization type

    Please Inquire

  • Languages Spoken

    English

  • Travels From

    Texas, USA

  • Greg Creed Keynote Speaker Fee Fee range is for U.S. events, depending on location and organization type

    Please Inquire

  • Languages Spoken

    English

  • Travels From

    Texas, USA

Suggested Keynote Speaker Programs

Marketing Maverick - Counterintuitive Messaging to Build Billion Dollar Brands

Leadership

About Keynote Speaker Greg Creed

About Speaker Greg Creed…

Greg Creed was Chief Executive Officer of Yum! Brands, Inc. from January 2015 to December 2019 and has served as a Director of the Board since November 2014. Greg retired after a successful 25-year career with the Company.

As CEO, Creed successfully executed the 2016 spinoff of Yum China, led Yum! Brands’ transformation to become more focused, franchised and efficient, and helped the Company deliver strong and consistent financial performance to shareholders. Since 2017, Yum! Brands has transformed its business model to over 98 percent franchised, while increasing G&A efficiency and significantly reducing capital expenditures.

More About Greg Creed

Previously, Mr. Creed was head of Taco Bell, the nation’s leading Mexican-style quick service restaurant chain. He was appointed Chief Executive Officer of Taco Bell in early 2011 after serving as President and Chief Concept Officer and was responsible for driving overall brand strategy and performance of the business in the U.S. and internationally. He held various roles with the Company including Chief Marketing Officer at Taco Bell where he spearheaded the “Think Outside the Bun” campaign and new product introductions that generated strong sales and profit growth for five consecutive years, as well as Chief Operating Officer for Yum!.

Greg has more than 40 years of extensive experience in marketing and operations with leading packaged goods and restaurant brands. He was named the 2014 QUT Alumnus of the Year and currently serves as President of The Friends of QUT in America Foundation. Greg also serves on the Board of Directors of the Whirlpool Corporation and is a member of the American Society of Corporate Executives (ASCE).

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