Predicting the Turn
As a brand marketer, venture investor, and startup advisor, Knox provides a one-of-a-kind worldview into the changing relationship between disruptive startups and Fortune 500 companies. Predicting the Turn is about trends and disruption. At its core, it’s a roadmap to win ...
As a brand marketer, venture investor, and startup advisor, Knox provides a one-of-a-kind worldview into the changing relationship between disruptive startups and Fortune 500 companies. Predicting the Turn is about trends and disruption. At its core, it’s a roadmap to win in the new game of business. It starts with looking at the concept of “seeing the future” and how participating in the startup ecosystem can help a company see the future of its industry before it happens. You will learn four strategies that your company might implement to be in a position where you have the best odds to win in high stakes business.
Takeaways include:
- Case studies of companies that succeeded or failed at innovation
- Techniques for future-proofing your company
- Ways to engage disruptors