Strategic Planning May Be Hazardous to Your Health: The Case for Objectives and Key Results (OKRs)
Traditional strategic planning approaches are based on a mistaken belief that smart people can predict the future. Sorry. You can’t. Strategy is a hypothesis about the future, not a prediction. There’s a big difference, and this has tremendous implications ...
Traditional strategic planning approaches are based on a mistaken belief that smart people can predict the future.
Sorry. You can’t.
Strategy is a hypothesis about the future, not a prediction. There’s a big difference, and this has tremendous implications for how we do strategic planning. An agile organization sense and responds to disruption and opportunity in real time, not via a detailed 3-5 year plan. OKRs grew up in Silicon Valley, the most complex and competitive business environment, in response to this need, and were the growth engine for Intel, Google, and many other Valley tech companies. In this keynote, Daniel Montgomery draws on his own stories, historical anecdotes and insights from neuropsychology to demonstrate how OKRs are a breakthrough in strategic thinking, and how they work in any industry.