Marcus Collins‘ new book For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be has been making headline after headline since its release. The fact that it has made it to the Thinkers50 Best New Management Booklist 2023 only solidifies its position as a must-read for anyone seeking to make a bigger impact on people, and learn how to sway them. 

Collins, an award-winning marketer, has worked with some of the biggest brands in the industry such as Apple, Nike, and Beyoncé, giving him a unique viewpoint into how these companies achieve success. What he found time and time again is that culture shapes behavior—making it a valuable resource for anyone looking to make an impact. 

Purchase your copy of For the Culture today if you want to stay ahead of the curve!