Storytelling for Business

  • Duration
    60-90 minutes
  • Target Audience
    Business Professionals

Description

Matthew will coach participants on ways to strengthen their storytelling skills when pitching or presenting ideas, products or services internally or externally (e.g., successfully connecting themes, providing a powerful hook to an audience, customizing based on the client/customer, etc.)

Matthew will share how to utilize the Story Spine, Innovation Prompt exercise, and other tools to successfully create metaphors and analogies that transform complex, dry ideas, into sensory-rich, easily relatable narratives.

After each participant’s pitch and presentation, Matthew will provide coaching on ways to strengthen their storytelling skills. This will also be an opportunity for members of the broader group to ask questions, share best practices, and learn from the balance of the participants.

Throughout the workshop, participants will have the opportunity to ask further questions on real-time situations they may be working on.

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